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Title
Branding : in five and a half steps / Michael Johnson
Author
Johnson, Michael, 1964-
Imprint
New York, New York : Thames & Hudson, 2016
©2016
LIBRARY / MAP
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Stadsbibl:Slottet vån 3 Företagande, hantverk, kemi- & byggnadsteknik
658.8 engelska
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Descript
320 pages illustrations (chiefly color) 25 cm
Note
Includes bibliographical references (pages 310-315) and index
Subject
Märkesvaror
Marknadsföring
Branding (Marketing)
Brand name products
Brand name products.
Branding (Marketing)
Classmark
658.827
ISBN/ISSN
9780500518960 (hbk.)
0500518963 (hbk.)
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