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book jacket
BOOK
Title Go logo, a handbook to the art of global branding : 12 keys to creating successful global brands / Mac Cato
Author Cato, Mac
Imprint Beverly : Rockport, 2010

LIBRARY / MAP CALL NUMBER STATUS MESSAGE
 Stadsbibl:Magasin 4  658.8 engelska    CHECK SHELF  ---
Descript 208 s. : ill. (huvudsakligen i färg)
Subject Consumer behavior
Identity (Psychology)
Emotions -- Social aspects
Communication in marketing
Creative ability in business
Marknadsföring
Logotyper
Annonsering
Märkesvaror
Varumärken
Branding (Marketing)
Classmark 658.8/27
Ifq
Qbm
Qblb
Add Title Go logo
Creating successful global brands
Global brands
ISBN/ISSN 9781592535170
1592535178
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